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Executive Profiles

Maxwell Fuller

Regional Vice President, Colorado

Max Fuller joined the LAZ Parking family in Chicago in 2011. He began his career as an assistant valet manager working at the Hyatt Regency Chicago. While working at HRC, there was an opportunity to take on a residential valet portfolio and Max was promoted to project manager overseeing those locations. As his portfolio expanded to include commercial operations, he was elevated to Senior Project Manager, then onto Director of Operations.

In 2016, LAZ was recruiting a market GM position in Denver, CO and Max threw his name in the hat. Max was again promoted and relocated to Colorado. Shortly after Max’s move to Colorado, LAZ acquired Alpha Park and our presence grew from 25 to 60 locations overnight! Today LAZ is considered the largest operator in Denver with over 125 locations that stretch from Auora all the way to Aspen. His experience spans most segments including hospitality, commercial, airports, maintenance, surface lots, healthcare, shuttles, municipalities, mixed use, and event venues.


Max has become a transition expert with his strong background in operations and technology, learning the business from the ground up. Max’ dedication to taking care of his team, his clients, and a strong attention to detail is created for his continued growth and success at LAZ. Max was named to the NPA’s class of 2021, 40 under 40. In 2010, Max graduated from Northern Arizona University with a degree in Hotel & Restaurant Management.

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