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Meet the LAZ Leadership Team.

Executive Profiles

A headshot of John Svendblad, the President, West Coast at LAZ Parking.
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John Svendblad

President, West Coast

John Svendblad began his parking career in 1997 as an attendant for a valet company in Boston, while attending Suffolk University in pursuit of his bachelor’s degree in Business Administration. While in college, he fortuitously took on ownership and management of the valet company before merging its successful operations with LAZ Parking in 2008. As Regional Vice President for LAZ, John relocated to Los Angeles, where he led the efforts to establish LAZ Parking’s presence in the market, humbly beginning with a handful of locations and growing its portfolio to hundreds within a few years.

John currently serves as President for the West Coast, responsible for the overall management of LAZ Parking’s operations and development in the Greater Los Angeles, Northern California, Northwest, Southwest, Texas and Gulf Coast regions. With his related business experience, he manages financial performance, leads new business initiatives, creates and nurtures client relationships, and directs tactical measures to ensure alignment with corporate strategic plans. John served as a member of BOMA/GLA’s Board of Directors and continues to contribute his experience to other industry leading organizations.


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